Your church website is critical to people deciding whether to attend your Sunday service or not. In 2012 a study revealed that more than half of the people interviewed decided to attend (or not attend) a church’s Sunday service based on their experience with the congregation’s website.
If you are interested in improving your website you will want to get a copy of Justin Wise’s book, The Social Church: A Theology of Digital Communication. A summary of the book states,
Every other societal building block has been disrupted by the shift toward social media. Why would we think the church should be any different? Churches can choose to become interactive as a church or we can choose to fade further into the cultural background. The choice is up to us. This book is for Christians who advocate for social media in their churches. It’s for pastors and ministry leaders who want to understand what social media is and why it’s crucial for the survival of local churches. It’s for Christians who want to be on the right side of history, leveraging new technologies to further the Kingdom of God.
Justin Wise contends that social media is this generation’s printing press-a revolutionary technology that can spread the gospel further and faster than we can imagine.
Are you ready to think theologically about digital communication? Are you ready to adapt your methods to share the Message that never changes?